Completing the Big Data Picture with Unified Information Access

From Big Data to Extreme Information Management

Without question, the hottest business technology topic today is Big Data — data in volumes so large, it strains the limits of traditional data management technologies. At the same time, the volume of unstructured content (documents, email, knowledge bases, web pages, etc.) dwarfs the amount of traditional structured data.

Attivio recognizes that these two issues are in fact parts of a greater enterprise challenge that calls upon organizations to manage Big Data volume not as a separate silo, but in tandem with rapidly increasing variety, complexity and velocity of information as well. Gartner has adopted the broader term of Extreme Information to effectively convey this much wider information management opportunity.

The whitepaper explores the business value of Extreme Information, a significantly wider enterprise issue above and beyond Big Data alone. Readers will discover how united information access (UIA) technology uniquely completes the Big Data picture by integrating Big Data (typically structured or semi-structured data) directly with unstructured content for the discovery of brand new business insights that might otherwise go undetected.