Sponsored by Attivio
Experienced business users are demanding an integrated view of unstructured content or, as Dr. Barry Devlin calls it, "soft" information with the harder data already available to them in the warehouse. While soft information on its own does have value, the real business advantage will come from exploring the entire set of hard and soft information free from the limitations of the pervasive, predefined data structures of hard information.
Watch and learn how a unified information store can provide the platform for deeper insight and examination by bringing together data and content from diverse sources, without losing either the relationships so valued in the database realm or the context and nuances so important in content. And, of course, there is a requirement for sophisticated yet flexible querying, which means both SQL and the fuzzy search queries that deliver the Google experience online.
In this on demand webinar, Dr. Barry Devlin, one of the foremost authorities on business insight and data warehousing, and Sid Probstein, CTO of Attivio, will first show data and content as two ends of a continuum of the same business information asset and then explore the depth of integration required for full business value.

The vitality of your business depends on having fully-informed insight on demand. But the complete information you need is scattered, under-processed, and hard to assemble. By the time it's combined from various sources, it has shed context and lost immediacy. And that means your return on critical information assets is compromised.
View this on demand session for a discussion on how you can achieve deeper insight and greater agility from your BI/DW investment. Learn how UIA provides more flexible data exploration and analysis without the need to change underlying data structures, better operational relevancy by including business data "as it happens," and more comprehensive results by integrating the precision of SQL with the linguistic richness of search.
On-demand insight is critical to the health of your business. But the complete information you need is scattered, raw, and hard to deliver. It's tucked away in separate silos. By the time it's combined, it has shed context and lost immediacy.
The enormous volume of information that affects your business is not only growing exponentially, it is also increasingly diverse and hard to track and manage. To address these challenges, leading companies have implemented more adaptable technologies to integrate disparate information; to extend data applications to include content; and to automate the processes of discovering and distributing information.
Attivio's Active Intelligence Engine™ (AIE) is the first unified information access platform specifically designed to be embedded in business applications. With a tiny footprint and innovative features like indexing and integrating all types of data, content and media; incremental scalability; and flexible workflow, AIE differentiates your product and enhances your users' experience and productivity far beyond what search alone can deliver.
Every 15-20 years, a new technology surfaces for delivering business information - or business intelligence - to those accountable for managing the organization. An emerging approach called "Post-Discovery Intelligence," provides a more comprehensive and proactive way to deliver information by focusing on eliminating the limits on the sources and types of information that can be accessed and at the same time providing a much more flexible environment for taking action on the valuable information that is retrieved.
Under pressure to increase and accelerate access to the information your business depends on? Is the cost of managing the access rights to information too high? Do you end up restricting more than necessary as a way of avoiding complex access models? We'll show you how a customer benefited from Attivio's unique security model and how AIE can help you deliver complete information on demand without compromising on cost, sophistication or information relevancy — and without requiring the overhead of a database.
Unified Information Access (UIA) combines the simplicity of enterprise search and the analytical power of BI. UIA goes beyond the two parallel approaches by recognizing common definitions and relationships in disparate sources and dynamically fusing results. UIA allows the user to explore, filter, and manipulate retrieved data and automate business processes. UIA platforms provide support for a variety of information-driven applications and solutions and offer rapid prototyping and deployment to minimize risk and speed time to value.
Should you switch your current Embedded Search Technology? The answer depends in part on what you are looking for in a search engine for your application. Are you content with just meeting the bare minimum requirements or are you looking to extend your application's value by leveraging new information access capabilities? Is the search engine growing in concert with your own product roadmap or is there an unknown detour in the future? Does the provider see your business as a strategic partnership or a legacy business? Do you have a solution that has been designed from the start to be embedded in business applications, or did it begin its evolution as an adaptation from some other purpose...Web search, news search, etc?
View this on demand webinar hosted by Attivio CTO Sid Probstein, to learn how technology that combines enterprise search and business intelligence improves Voice of the Customer initiatives.
In conjunction with the release of the whitepaper