Unified Information Access Blog

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Could IBM or Oracle Have Been the Miracle Cure for Healthcare.gov?

By: MaryAnne Sinville, SVP, Marketing
If you believe that, then I have a bridge to sell you The media and blogosphere have been consumed by the troubled rollout of the Healthcare.gov health exchange website, with a long list of management and technology failures adding fuel to the political fires. The latest finger pointing in this seemingly endless saga lays blame on the selection of MarkLogic's NoSQL database as a key...

Peter Drucker Correctly Predicted Today's Information Revolution – and the Power of Big Data Variety

By: Mike Urbonas, Director of Product Marketing
Every organization today has the potential to achieve new business success using breakthrough Big Data insights. This golden opportunity was actually predicted back in 1998* by Peter Drucker, the father of modern business management. Peter Drucker correctly foresaw that the next business revolution would redefine the very meaning and purpose of information. And while he did not refer...

3 Big Data Technology Blunders You Must Avoid

By: Mike Urbonas, Director of Product Marketing
Big Data can transform business thinking, if the business transforms how it thinks about Big Data. That might sound like a Zen koan, but it's the key to gaining breakthrough insights: You must look beyond the limitation of what youthink can be accomplished – and instead think about and ask for what you wish you could derive from the data you have available. And...

Unleash the Power of your Organization’s Shared Intelligence – Your "Collective We"

By: Mike Urbonas, Director of Product Marketing
Poorly managed organizations are likely to function - or, I should say, malfunction - with frequent use of the exclusive "we" - a divisive verbal tactic also known as the royal "we". I suspect most business people can recall being on the receiving end of an irritating exclusive-we remark from a defensive boss, such as: "We don't do things that...

A Change in Focus: From Traditional Search to Unified Information Access

By: Mike Urbonas, Director of Product Marketing
Well-known author and consultant Martin White recently wrote a great article for CMS Wire in which he called for new, fresh thinking about search technology. Specifically, he calls for a change in focus away from excessive fixation on the 'speeds 'n feeds' of search, and more - much more - attention paid to how to most effectively use search technology to achieve successful...

Guest Blog Post: Effectively Presenting Unstructured Content with Attivio and Tableau

By: Ross Perez, Web Marketing Specialist, Tableau Software
Unstructured content sources, which can take the form of human-generated content like emails, patient records, service notes and social media can be incredibly insightful, because they add context to the traditional structured data in databases and data warehouses and unstructured data like logs and sensor data. However, without a way to organize and display these complex data sources, they...

New SQL on Hadoop Efforts Still Overlook "the Elephant in the Room"

By: Sameer Nori, Senior Product Marketing Manager
Hadoop's rise to fame over the last few years has been fueled by the fact that it can store and process large volumes of unprocessed data at very low cost. The primary use cases for Hadoop today are batch processing of large volumes of data, pre-processing of data before a data warehouse ETL process and archival of data that previously could not be stored efficiently and economically...

Unified Information Access and Les Paul’s Electric Guitar: Platforms of Innovation

By: Mike Urbonas, Director of Product Marketing
It was 25 years ago that virtuoso guitarist and innovator Les Paul (1915-2009) was inducted into the Rock and Roll Hall of Fame. As a pioneer in the development of the solid-body electric guitar, Les Paul made the unforgettable sound of rock and roll possible. “Without his invention,” wrote the Rock and Roll Hall of Fame, “it’s safe to say that rock and roll as we...

Data Driven Sales Enablement - The Time is Now

By: Jack Cooney, Field Marketing Manager
Everyone has a story or two of an experience with a helpful sales rep or sadly, too often a poor one ending in frustration for both parties. As a marketing manager for a leading software company specializing in unified information access, I constantly receive calls and emails from quota-based representatives claiming to want to know more about my key business goals. The reality is they...

Tableau 8 Roadshow: Every Picture Tells a (Data) Story

By: Mike Urbonas, Director of Product Marketing
My colleagues and I had the opportunity to represent Attivio at the recent Tableau 8 Roadshow as a partner vendor. Unlike some BI events I have experienced over a number of years, the Tableau 8 Roadshow attendees were very much user-based rather than IT-focused. Attendees were interested in finding out how participating vendors add value to Tableau and help solve business problems, as...
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