Attivio Shows its Big Data Savvy

Monday, July 25, 2011 - Jeff Kelly, Wikibon

Attivio added a handful of new modules to its Active Intelligence Engine platform today that allow users to tap into the power if Big Data. The AIE Extreme Modules include connectors to Big Data sources, namely Hadoop, as well as MPP data warehouses from vendors including HP Vertica, EMC Greenplum, IBM Netezza and Oracle.

Also included are a new recommendation engine that analyzes user-generated Big Data to suggest targeted products and services to customers and a new classification engine that classifies documents based on pre-determined rules and categories.

The new modules, particularly the Hadoop connector, are important developments for both Attivio and its current (and potential) customers.

The AIE Extreme Modules make clear that Attivio understands the increasingly important role Big Data plays in the enterprise. Combined with the unique capabilities of its core AIE platform, the company is on solid footing to thrive in the Era of Big Data. Enterprises that are already experimenting with Hadoop and other Big Data technologies should consider the AIE platform to bring Big Data insights to business users and to demonstrate the power of Big Data to executives.

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