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Monday, November 30, 2009, Company Release

Attivio, Inc. announced it has been named to the EContent 100 list as one of the companies that matters most in the digital content industry. This prestigious list represents the best and the brightest digital content companies as selected by 14 judges made up of Information Today, Inc. editors, EContent magazine editors and contributing editors, and other experts in the digital content industry.

Attivio was selected based on its capabilities within the area of unified information access, a transformational approach to information management that helps users quickly access information from any source, including core applications and databases, as well as external content from the Web. Attivio's unified information access platform, Active Intelligence Engine (AIE) is a convergence of capabilities offered by enterprise search, business intelligence, data warehousing, process automation and analytics.

"The digital content industry covers a lot of territory-one whose borders shift almost daily. Through our annual 100 list, we name the companies and products that we believe demonstrate continued leadership in the content industry, as well as those whose innovation foreshadows all that digital content has to offer," said Michelle Manafy, editor-in-chief, EContent. "We included Attivio in this elite group of vendors based on its ability to deliver actionable intelligence, expedite development of applications and solutions, and enable innovative projects. We have high expectations for the ongoing value Attivio will deliver to its customers and partners."

Attivio Active Intelligence Engine offers:

• A universal hybrid index of all types of content, data and media

• Patented JOIN technology to connect common fields among different information sources

• SQL and search-style text queries to retrieve information

• Workflow and alerts to automate multi-faceted processes

• Advanced search features including dynamic facet generation, tag clouds and multi-lingual support

• Sentiment analysis, concept clustering and classification

• Schema-less data model, small footprint and incremental scalability

• Rapid development and deployment

"The world of digital content is evolving at a rapid pace and enterprises must do everything they can to keep up," said Ali Riaz, CEO of Attivio. "When you need information and analysis, users shouldn't have to start with figuring out where that information resides and whether the dots are connected between pieces of relevant information; that should be seamless, but all too often that is not the case. The recognition we've received from EContent is another proof point of the transformational power of unified information access."

About EContent
EContent is dedicated to one of the most essential commodities any business has to offer--content. While the digital era has provided businesses with unprecedented access to content, it has also created an exponentially increasing need to manage, store, and deliver that content in ways that are efficient, effective, and affordable. Every industry-from publishing to pharmaceutical-needs to maximize its content resources. With this steady rise in digital content challenges, EContent magazine is there to help guide professionals with sound advice and breaking news. EContent is the most respected source for information about the digital content industry. The magazine has a mission to clearly identify and explain emerging digital content trends, strategies, and resources that will help readers navigate the content maze and find a clear path to profits and improved business processes. Essential reading for executives and professionals involved in content management, creation, acquisition, aggregation, and distribution in corporate and B2B environments, EContent provides the go-to resource for digital content business strategies.