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| Attivio Recognized as "Cool Vendor" |
April 8, 2009, Company ReleaseSelected as Innovative Company for Business Intelligence & Performance Management Attivio today announced it was named in the "Cool Vendors in BI and Performance Management, 2009" report1 issued by Gartner, a leading industry analyst firm. The company provides the ability to integrate and unify information from documents, data and media, enabling clients to generate revenues at a lower cost. Attivio's Active Intelligence EngineTM (AIE) is the first Unified Information Access platform to provide a complete view of the relevant information landscape, using information-driven workflow and real-time updates to deliver insight on all types of content, when and where it is needed. With AIE, solutions can provide users with precise, structured analytics and conceptual, linguistic exploration in any context, independent of the structure of the underlying content. "We believe this selection by an independent and industry-leading authority is further validation for Attivio's technology," said Ali Riaz, CEO of Attivio. "The vast quantities of information in the eco-system of an enterprise present an opportunity to make smarter, better-informed decisions, but only if the right people are able to find, access and make sense of all relevant data and content, without the need for complex pre-defined data modeling. For information management to effectively impact mission critical business applications, it needs to be pervasive and simple enough for clients across the organization to analyze their data and take immediate action. At Attivio, our goal is to help companies slash costs and drive revenue. AIE allows clients to quickly bring better functionality to market and dramatically improve key business processes through rapid prototyping and deployment and a more intuitive search-like interface." About Gartner's Cool Vendors Selection Process Gartner defines a cool vendor as a company that offers technologies or solutions that are: innovative, enable clients to do things they couldn't do before; impactful, have, or will have, business impact (not just technology for the sake of technology); intriguing, have caught Gartner's interest or curiosity in approximately the past six months. About Attivio Business and IT leaders, system integrators and independent software vendors partner with Attivio to provide immediate access to comprehensive intelligence, automate business processes and gain competitive advantage. AIE is the first Unified Information Access platform designed to push data to clients and to other systems as new content matches saved queries, leading the evolution from finding information to effectively using information. 1) Gartner, Inc. "Cool Vendors in BI and Performance Management, 2009" by Bill Gassman, Gareth Herschel, Rita L. Sallam, James Richardson, Andreas Bitterer - March 9, 2009 ### Contacts: MaryAnne Sinville Lisa Astor |
